Ayojak… where venue booking meets event management

Ayojak is a website where you can plan/manage an event and also book a venue for it. While there are many websites that let you do event planning (or ones that aggregate events), Ayojak claims to be India’s first Event & Venue Organizer.

Ayojak has a simple and effective layout & navigation. It contains tools for planning, conducting & promoting events- these could be weddings, parties, get-togethers, conferences et al. It is also aggregating the largest venue database across all Indian states, which users can browse and make direct inquiries to the venue owner to book it. The website lists a wide spectrum of venues- ranging from the usual conferences, parties, product launches to uncommon ones like boats & ships, film locations, churches etc.

The website wants to become a one stop shop for venue owners and offer them Lead Generation (via SMS, Email, Web Phone), Venue Booking Management, Venue Microsite (coming soon) and Venue Management. It went live a couple of weeks back and currently lacks critical mass in terms of data, but if it can get some initial traction going, this could be promising. I have not been informed of their go-to-market strategy; I guess it has to be a combination of online and off-line efforts to make venue owners aware of the service and participate in it.

13 thoughts on “Ayojak… where venue booking meets event management

  1. Pingback: vBharat.com » Ayojak… where venue booking meets event management

  2. Piyush

    Last week I met up guys from ActiveCiti / EventAZoo – Also in the web based event management space.

    Wondering why Pune only is mushrooming web based event management companies?

    Reply
  3. Santosh

    Thanks Amit for covering in WebYantra, your review truly inspires Startup and new age entrepreneurs.

    Piyush, though our innovation & product development is based in Pune but our focus is throughout India. On your question on why more companies are coming from Pune, may be because of Mumbai’s influence as city of happenings & also Pune has the highest number of educational institutions/Young demographies …Just a thought.

    Reply
  4. RD

    Are the details provided there are real? or are they just the dummy data? I checked for the city Bangalore. I can not believe that there are places to book only 1-10?

    Also they placed the same picture for every place. The picture shows which can hold 300 people.

    They have do make something realistic to make the visitors trust the site.

    Reply
  5. Santosh

    Hi RD,
    Very valid point. The data is absolutely fine, regarding the 1-10 and image showing 300 people, the reason is :- 1-10 is the minimum capacity and the image is placeholder till we get venue owners to send us the actual image.

    Also kindly consider that we are in “0.3 alpha” stage and our sales team continously getting the data from venue owners and updating the site. Data is authentic.

    With any data centric service, there is always chance of typo, room for corretions. But we guarantee that any user who comes to our site we will go extra mile in arranging a venue as suitable to them.

    I appreciate your thoughts and concerns. In 0.5 alpha release, we will be opening a “Feedback system” where concerns like yours will be open for public to view and see our response/action on it

    -Santosh

    Reply
  6. RD

    Good. Such a online system is very useful for NRIs who visit India and plan their meetings official/personal in advance.

    When I visit India for 2 week vacation, I have 20 families I should visit. Instead I arrange a buffet for my relatives and business partners and I can spend just one or two days and meet every one and have a nice dinner and drinks and spend the rest of the vacation for myself.

    Great Idea. Cheers and Good Luck.

    Reply
  7. Subbu

    Idea is pretty useful. Its difficult to scout for suitable venues even if you know the city you live in. Imagine if you are new to the place and you want to book a venue.

    But the site seems to contain incorrect data. For example the google map for
    Sri Lakshmi Venkateshwara Kalyana Mantapam which is in Bangalore (http://ayojak.com/venue/manage/venuedetails?venueId=858) points at a place somewhere in Madha Pradesh!!

    In my experience, it will be difficult to pull back people after showing wrong data.

    Reply
  8. Santosh

    Thanks Subu for pointing that error.

    For now, the default is showing India map because we are using Google Map API and it is not able to pick certain address unless it finds exact latitude and longitude.
    We will be overcoming this issue as we help our venue owners associates to use “Our Map locator feature” to choose latitude and longitude to associate with the venue.

    We are updating one venue at a time as it is very manual step, so kindly consider that this is being taken care.
    Thanks for letting us know this one. Anytime, your thoughts are highly appreciated

    -Santosh
    Santosh@ayojak.com

    Reply
  9. Rishi Agarwal

    Nice point, Piyush. Like Santosh pointed out, Pune has a vibrant culture which is very conducive for event related services. This helps in validating a test model and gaining traction easily. One more company from Pune in this field is Pub2Pub, geared more towards night life activities.

    Reply
  10. Hari Swaminathan

    Santosh,

    Your practice of indiscriminately spamming everyone (and several times in two days) is a truly degraded way of promoting your site. I am for sure not going to use your site, and this will only motivate me to spread this bad-will..
    Regards
    Hari

    Reply
  11. Santosh

    Hi Hari,
    Could you tell me where exactly you saw we spamming.
    Frankly, we are not doing any viral spamming things, we are not asking/influencing our members to spread the word. It is sad when we hear this. We are ready to learn and avoid any practice which bothered you or any other user.

    If possible, please write to me on santosh@ayojak.com and will make sure our marketing team learns and we avoid any practice whatsoever.

    Thanks Hari.
    -Santosh

    Reply
  12. M.Kesavan

    Dear sir,
    We would like to tie- up with your office regarding the venue bookings. The hotel akshayinn is a leading business class which is located heart of the city

    Reply

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