As our lives increasingly go digital, it is useful to periodically run a status check on our online assets and relationships. I recently did my annual online services (subscriptions) spring cleaning. It threw up multiple surprises & uncovered leakages.. sharing a quick checklist here

• Unused Subs: Found 2 subscriptions I’m paying, but not using.. promptly killed!

• Broken Subs: Found multiple sububscriptions that got broken by the RBI credit card issue took some time, but painstakingly resurrected each one!

• Dual Billing Shocker: Turns out my Audible a/c was being billed both by Amazon India (in Rs) & Amazon USA (in $). So weird – emailed customer support, they acknowledged the problem & reversed the US dual billing. What a relief!

• Android PlayStore Billing: Realized this has ballooned into a sizable, slippery list. Found one paid kids app I was unaware of. Seems like the handiwork of my 10yr old daughter… led to some family drama:)

• Foreign news sites: Foreign news publication Economist, NYT, WSJ have HORRIBLE a/c settings. Confusing navigation, bad UX & findability. My WSJ account has no record of my invoices of 2yrs! Some of these services have been applauded for overcoming their print legacies and growing online subscriptions strongly… I’d guess that turnaround is largely confined to news consumption interfaces… they still have a long way to go on basic hygiene stuff.

• Free Subs: But credit where its due – NYT has offered 8 months free subscription (Nov21-Jun22) due to RBI billing issue (in India). Thanks NYT. Guess every cloud has a silver lining… some good finally coming out of the RBI CC mess:)

• Only Monthly Billing: Not sure why, but some services only have monthly billing (e.g YouTube premium). Hello.. its 2022, the Big G cant do quarterly or annual bills?

• Unsubscribe Flow UX Dark Patterns: Came across UX dark patterns in unsubscribe flows of multiple services! Customer retention ninjas at work:)

• Indian Subscriptions: Its heartening to see Indian startups catching up. I am paying for multiple Indian services now… this was zilch 2-3 years back!

Last but not least, replugging my old rant about the need for a meta news subscription service (instead of signing up individually with each). Hasn’t the world made any progress on this?

#StartupIdea Good to see international #news sites go subscription for revenues, but its painful for loyal readers. I'm willing to pay but managing 4-5 paywalls sucks. Needed – a meta subscription service that gives access in one shot to:
– Economist
– WSJ
– NYT
– Financial Times

— Amit Ranjan (@amitranjan) February 24, 2018

Recommend everyone does this spring cleaning once in a while… you’ll end up saving some $$, besides getting on top of things!