Category Archives: Uncategorized

SnappyFingers… search engine for Q & A

Snappy Fingers is a Bangalore based vertical search engine for Questions & Answers. It crawls and indexes FAQs across the internet, and provides search results in a easy to view Q&A format. People can use it for finding answers, or for conducting research.

If you are wondering what they are crawling- their approach is dead simple. Using the Alexa Web Search APIs, they crawling all FAQ pages they can find (irrespective of the topic). Typically FAQ pages have the word “faq” or the phrase “frequently asked questions” in either the URL, or in the Title tag, or in the body. They are not crawling typical Q&A sites like Yahoo answers, forums etc. They believe that FAQs typically provide more detailed answers to queries, so Q&A search helps in finding answers faster. This is helpful especially when one is researching a topic.

In response to my question about their Q&A ranking algorithm, I was not provided any answers on account of confidentiality. I think that factor is very important, something that could decide the utility of the service. Since FAQs are typically within the same webpage (URL) with no differentiated metrics for popularity, relevance etc, this is not an easy problem to solve. Two possibilities arise – (A) taking the popularity of the FAQ page url itself as a surrogate for its constituent questions, and (B) semantic word & pattern matching for the queried term. The extent of this problem can be quickly demonstrated. Search for “iphone” (one of the recommended terms) and you get “What is iPhone?” as the first result. Thats good! Now search for “New Delhi” and the first result is “What would be the climate of New Delhi during February, 2008?” That’s useless. I think the SnappyFingers team has to focus on this problem if they want this to go anywhere.

Nevertheless I like the idea behind the service. With the big search engines (Google, Yahoo) being what they are, I think there is ample scope for startups to try to make incremental improvements in search – even a small innovation could make them likely acquisition targets. SnappyFingers falls into that catgeory.

One feedback:
I just cant fathom why the search engine is called “SnappyFingers” … looks completely ill-conceived and thoughtless to me… Its founder would do themselves (and their users) a favour by reading this terrific write-up about how to name internet products/services.

Nasscom’s EmergeOut Conclave 2008 and how it is “emerging” out to harness the 2.0 wave

Nasscom is holding its first ever conference for Emerging Companies. Aimed at encouraging SMEs & startups in the IT-BPO industry to “EMERGE OUT” of the shadows, this conference is slated for the 29th of September at New Delhi. This is expected to become an annual feature in NASSCOM’s annual agenda and provide a national platform for small & medium enterprises. Needless to say, the list of speakers for the event is impressive. Check it out here.

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Nasscom has been working hard to embrace the 2.0 wave and become the focal point of a thriving community around technology companies, startusp, SMEs. Being in Delhi I have had the opportunity to participate in some of its activities… check out a sampler below

Nasscom Emerge Community: This is a closed community site for Nasscom members to interact and exchange ideas. Built on the CollectiveX platform, the community has all the essential elements of a social network – blogs, forums, profiles, Q&A et al. Membership is not open for everyone; you have to be a Nasscom member company to participate in it. Screenshot below

Friday 2.0 Talk Series: These experience sharing talks are organised on the 2nd Friday of every month at the NASSCOM office in Chanakyapuri, New Delhi. People from emerging companies share their best practices in the areas of technology, marketing, business strategy, entrepreneurship, so others could learn without having to reinvent the wheel. These talks are free to attend and are open to members & non-members of NASSCOM alike.

Emerge Blog: This excellent blog is run by Nasscom with contributions from industry/technology experts. It has quality articles about entrepreneurship and industry issues on a regular basis.

Nasscom Membership Program:
Nasscom runs a mentorship program for emerging companies. This is a framework for companies to seek guidance from industry experts for growing their companies. You need to be a Nasscom member company to apply to the program. Details here.

Nasscom LinkedIn Group: Nasscom has a group on LinkedIn that is open to its members… details are here

Web 2.0 media channels: Nasscom has adopted the use of online media repositories in a big way. Check out their Youtube channel where all their videos are getting archived. Or their SlideShare account where conference/talk presentations are regularly uploaded.

Do check out this blogpost (on the HCIIDC blog) that details Nassom’s Web2.0 success story.